Joanne
11/7/2024 3:48:37 PM
3 mins read
After 8 years of serving their fresh, soul-warming pasta in 4 Central London restaurants, Emilia’s Crafted Pasta announces the launch of their brand-new range of premium pasta retail products, now available to purchase on their e-commerce platform and coming soon to shops and supermarkets near you.
With a deep understanding of young guests’ preferences (75% of their customers are aged between 14 and 35) the team at Emilia’s is ready to revolutionise the retail pasta market: Emilia’s pasta products are set to become the go-to choice for a new generation of pasta lovers.
As pioneers in London’s pasta restaurant scene, they are now set to redefine how pasta is enjoyed at home – and make every kitchen shelf look amazingly decorated!
Key features that distinguish Emilia’s pasta products from other retail pasta brands:
- Made with 100% Italian durum wheat and P.G.I. certified: Emilia’s pasta products are crafted in the small Italian hill town of Gragnano, using traditional production methods which follow the strict criteria of the Gragnano consortium.
- Bronze die extrusion and slow drying: the pasta is bronze die extruded (ensuring - a rough texture that clings to sauces) and slow-dried for 9-18 hours at low temperatures (resulting in a natural, easier-to-digest product).
- Artistic and 100% recyclable packaging: the custom-made, artistically designed packaging resonates with younger generations and respects Emilia’s commitment to sustainability, being made of 100% recyclable paper (no plastic!).
